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Check Price on Amazon.com.auAll Amazon AU Sale Events in 2026
Amazon Australia runs 6+ major sale events every year. Here's everything confirmed and expected — we update this page as dates are announced.
March
🔴 Just ended
😊 Big Smile Sale
16 – 22 March 2026
Amazon's first big sale of the year. Strong discounts across tech, home appliances, kitchen, beauty, and fashion. New deals drop throughout the week.
Best for
TVs, air fryers, power banks, headphones, robot vacuums
June
Upcoming
📅 Mid-Year Sale
Late June 2026 (TBC)
Timed with Australia's End of Financial Year (EOFY) shopping season — one of the biggest sales windows of the Aussie retail calendar. Expect strong tech discounts.
Best for
Work-from-home tech, laptops, monitors, office chairs, storage
June – July
Upcoming
💼 EOFY Sales
Mid June – 1 July 2026
Not just Amazon — the entire Aussie retail landscape discounts heavily for End of Financial Year. Great time to buy work-related tech before the new financial year.
Best for
Tax-deductible purchases: laptops, monitors, printers, phones
July
Upcoming
⭐ Prime Day 2026
~8 – 11 July 2026 (TBC)
The biggest Amazon sale of the year — exclusive to Prime members. Expected to run 4 days in 2026, the longest Prime Day ever. Massive discounts on Amazon devices, tech, home, and more.
Best for
Echo, Fire TV, robot vacuums, earbuds, chargers, kitchen appliances
October
Upcoming
🎃 Prime Big Deal Days
Early–Mid October 2026 (TBC)
Often called the "second Prime Day" — a Prime-exclusive sale that's the perfect trigger to start early Christmas shopping. Discounts aren't as deep as July but still strong on tech and toys.
Best for
Early Christmas shopping, toys, gaming, smart home devices
November
Upcoming
🖤 Black Friday
~27 November 2026 (TBC)
One of the biggest shopping events in Australia. Amazon AU usually starts deals several days early and runs through Cyber Monday. Historically the best time to buy big-ticket tech.
Best for
TVs, laptops, robot vacuums, premium headphones, gaming gear
November
Upcoming
💻 Cyber Monday
~30 November 2026 (TBC)
Follows Black Friday with an extra day of deals, often focused on electronics and digital products. Some of the best remaining stock from Black Friday gets re-discounted.
Best for
Anything you missed on Black Friday — check for restocked deals
December
Upcoming
🎁 Boxing Day Sale
26 December 2026
Australia's biggest post-Christmas sale — and Amazon AU always participates. Great for treating yourself after buying gifts for everyone else. Deals often extend through New Year's.
Best for
Premium items you held off during Christmas — TVs, appliances, wearables
⚡ How to Get the Best Price at Every Sale
Wishlist products before the sale starts
Add items to your Amazon Wishlist or Save for Later cart at least a week before any sale. Amazon sometimes discounts wishlisted items and notifies you — and you can see if the price truly drops on sale day.
Check the price history first
Not all "sale" prices are genuine discounts. Use CamelCamelCamel.com.au to check if the "was" price is real. If the price was already low for months, it's not much of a sale.
Get Amazon Prime for exclusive deals
Prime Day and Prime Big Deal Days are exclusive to Prime members. At ~$9.99/month or ~$59/year, one good Prime Day deal can pay for the whole year. New members get a 30-day free trial.
Watch Lightning Deals — they expire fast
Lightning Deals are time-limited and quantity-limited. They appear during big sales and can sell out in minutes. Check the Amazon app first thing in the morning on sale days for the best ones.
Verify it ships from Australia
Some Amazon AU listings ship from overseas — meaning longer wait times, possible customs issues, and overseas warranty. Our picks at SixSevenDeals are always verified for AU shipping and local warranty.
Subscribe to our SMS deal alerts
We'll text you the best deal of the day during each sale event — 4.5★+ rated, AU warranty verified, ships from Australia. Max 2 SMS per week, unsubscribe anytime.
Live deal picks worth watching before big Amazon AU sales
These cards pull live price, savings, rating, and Amazon button data from the same source as your homepage.
Limited Time Deal
Anker MagGo Power Bank 10,000mAh (Qi2)
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Check Price on Amazon.com.au🛒 Don't wait for the next sale — good deals exist year-round
We filter Amazon AU every week for 4.5★+ deals with AU warranty and fast Aussie shipping. No sale required.
See Today's Filtered Picks →❓ Frequently Asked Questions
Do I need Amazon Prime to access all sale deals?
For most sales (Big Smile Sale, Mid-Year Sale, Black Friday, Boxing Day) you do not need Prime. However, Prime Day and Prime Big Deal Days are exclusive to Prime members. You can sign up for a free 30-day trial before Prime Day to access deals without paying upfront.
Are Amazon AU sale prices always genuine discounts?
Not always. Some products have inflated "original" prices that have rarely been charged. Always check the price history at CamelCamelCamel.com.au before buying. At SixSevenDeals we only feature products where the deal is genuinely good value.
How early do Amazon AU sales start?
For major events like Black Friday, Amazon AU often starts deals 1–2 weeks early. For Prime Day, Amazon typically announces the dates 2–3 weeks in advance. Bookmark this page — we update it as soon as official dates are confirmed.
What categories get the biggest discounts?
Tech consistently gets the deepest discounts — especially Amazon's own devices (Echo, Fire TV, Kindle), robot vacuums, headphones, power banks, and chargers. Kitchen appliances and home essentials also see strong markdowns during major sales.
How is SixSevenDeals different from just browsing Amazon?
We pre-filter everything to only show 4.5★+ rated products with verified Australian warranty and AU shipping. During sale events, many discounted products are low-rated or ship from overseas. We cut through the noise so you only see genuinely good deals for Aussies.